All sponsors want to secure the best content solution for the issue they are solving, especially if it is at the level of an organizational breakthrough. In fact, this is the easy part of leading change. History shows us that the cause of failure is rarely that the solution was wrong; it is more often that the organization could not adapt, adopt, or integrate with it.
When determining your scope of change, think beyond defining the problem you are trying to solve and consider the implications of the change that you imagine would best serve the organization. This requires expanding your view of the solution’s requirements and its impacts on the organization and your people. What would a radically different future require?